A peace activist also known for her beauty. She was born on March 8th 1942 in Santiago Atitlán.
Concepción Ramirez was part of the Tz’utujil community. She was a spokesperson proud of her roots and culture. She always wore the Tocoyal, a headdress with great significance and honour for her community. When she was 17, her portrait was displayed on the 25 centavo coin. Even though Concepción faced an armed conflict, violence and discrimination, she always encouraged peace in people, and for everyone to be brave.